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How about sweaty socks? |
What really attracts you to a shop? Is it the brand name? The merchandise display? Location? Well what this store was hoping for is people who love sweat! One thing to note is that this is not a sports shop. If it sold Nike or Adidas sports wear maybe Sweat would be a catchy way to get people to shop here. But this shop sells home goods, accessories and other interior decorations and clothes. Want a salad bowl from Sweat? How about a Sweat basket? No, maybe a personalized Sweat Underwear set? Sweat is all over it! They have everything you'd need. If you are ever in Aeon Jusco Mall in Japan, be sure to check them out. But don't run, you might break a sweat.
Only in Japan...
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